Arsenal clinch £170m kit deal
ARSENAL have landed a whopping kit deal with Puma worth £170m.
Arsene Wenger’s side spent the last 20 years wearing Nike shirts.
But Gunners chief executive Ivan Gazidis has sealed a new deal netting the
club over £30m a year for five years.
Arsenal’s current deal with Nike — worth £55m over seven years — expires at
the end of next season.
The club have been tied down to long-term sponsorship deals since moving into
the Emirates in 2006.
But they are now looking forward to capitalise on various new deals.
Nike had first refusal on negotiating a new deal but decided not to renew.
Boss Arsene Wenger has been forced to limit his spending since the club moved
from their old Highbury.
But Gunners fans — who have seen their club go eight seasons without a trophy
— hope they can finally start to compete with big-spenders Manchester
United, Manchester City and Chelsea armed with sponsors’ cash.
source: http://www.thesun.co.uk/sol/homepage/sport/football/4918939/Arsenal-seal-170m-Puma-kit-deal-after-20-years-with-Nike.html
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